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News, best practice and insights
from the MCP team

Regulation at the Speed of Innovation, Without Slowing the Market

Mobile value‑added services are growing quickly, offering consumers access to a wide range of digital content and driving digital inclusion. But with growth comes risk - and oversight must adapt. This article explores how consistent, day‑to‑day visibility into advertising and compliance flows helps regulators target risk earlier, protect consumers, and sustain clean market growth without slowing innovation.

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Regulation at the Speed of Innovation, Without Slowing the Market

Mobile value‑added services are growing quickly, offering consumers access to a wide range of digital content and driving digital inclusion. But with growth comes risk - and oversight must adapt. This article explores how consistent, day‑to‑day visibility into advertising and compliance flows helps regulators target risk earlier, protect consumers, and sustain clean market growth without slowing innovation.
From Chargebacks to TikTok: What the Latest Payment and Discovery Trends Mean for mVAS

As digital payment journeys grow more complex, the real battleground is clarity, not conversion. From rising card chargebacks to the growing influence of TikTok on user acquisition, the mobile payments ecosystem is evolving fast. For MNOs, aggregators, and merchants, that means one thing: deliver transparency and trust at every step, or risk losing out to more agile, user-focused competitors.
Complaints Are a Symptom – Not the Root Cause

Consumer complaints are vital - but they’re often the last sign of a problem, not the first. By the time complaints peak, consumer harm has already occurred and regulators may have no choice but to act broadly. This article explores why earlier visibility matters and how targeted action can protect both consumers and the market.
malaysia mvas market
Malaysia mVAS Market: A Growth Opportunity for CSPs

Explore the opportunities in the Malaysia mVAS market for Content Service Providers. Discover service trends, billing flows, price points, and why CSPs are expanding into this high-potential, mobile-first market.
Enforcement Isn’t Broken – But It’s Under Pressure

Enforcement is essential for protecting consumers - but when it’s the only option, it can disrupt the whole market. Here’s why smarter oversight matters and how regulators can use targeted, earlier interventions to protect both consumers and sustainable market growth.
MEF Connects Content & Payments: Africa 2025

Join MCP Insight at MEF Connects Content & Payments: Africa. Book a meeting with MCP Insight to explore risk management, and new opportunities across the mobile payments ecosystem.
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