With the proliferation of attacks on payment platforms, Mobile Operators and Aggregators need to engage with fraud and service issues beyond basic Due Diligence & Risk Control levels.
Our Network Operator and Billing Aggregator Package MCP Net, allows our clients to access crucial data around compliancy issues in an efficient and convenient format so that these can be rectified as quickly as possible.
MCP Net provides an On-boarding portal for your partners’ services and brands. It allows MCP to identify, notify and rectify Advertising and Service compliance issues. You are notified via our communication tool in-portal, plus you can be notified by email or by uploading data directly into your management systems. You can filter by partner and review compliance performance.
MCP Net is underpinned by MCP’s award winning VeriScanner technology and includes:
- Advertising Monitoring and Compliance Alerts
- Service Onboarding and Tests, plus Compliance Reports
- Fraud Monitoring
- Market Trends
- Compliance KPIs
Supported by manual monitoring and by using Image Comparison techniques, MCP Scanner’s proprietary Intelligent Ad Crawler scans all available channels 24/7 including: Browser, In-App, Search, Social Media sites and User Generated Content sites (YouTube).
We identify 500,000 Premium Rate Service (PRS) Adverts per month and capture the full consumer journey from ad banner through to payment pages. The system also scans for fraud and tests suspicious apps for malware. Additionally, MCP Net tests Service Flows from landing page to Billing, applies compliance and presents findings to you in your own private portal. No other market tool provides the same breadth and depth of testing.
We can provide market Compliance Reports and track KPIs such as:
- Revenue versus Compliance Issues
- Issues by Content Provider or Service Type
- Escalation and Rectification Ratios
When it comes to fraud and non-compliance, all value chain members share the same problems. At MCP Insight we work with you to resolve issues in a transparent way in any territory in which we operate.
From your MCP Net dashboard you will have access to the following:
- Daily advertising statistics analysing top performing brands, new brands, traffic sources and service type
- Your Partners’ flows for quick and easy review
- Alerts for non-compliant advertising flows from your list of Partners
- Service tests supplied as graphical flows and in video format through to billing
- The Add Keyword feature which enables you to add words or codes (e.g. affiliate IDs) which can be tracked in the logs and mark-up of transactions allowing you to easily monitor specific campaigns and review these from a private tile on your dashboard
- Fraud Monitoring profile
EE are proud to work with Monitoring Compliance Partners as their compliance partner. The high level of compliance support is matched by best in class technology and analytics, which allows us to provide the highest level of Regulatory & Compliance enforcement with all our partners.
We find Veriscanner to be an invaluable tool in monitoring the market here in Netherlands.
Veriscanner provides the ideal solution for us to monitor advertising compliancy in South Africa and I am happy to recommend MCP to anyone who is seriously interested in eradicating misleading on-line flows.