World Telemedia Dubai 2025: Insights, Connections, and De-Risking Growth 

The inaugural World Telemedia Dubai was a standout event in every sense – a fantastic few days of insight, connection and conversation. Huge thanks to the organisers, particularly Jarvis Todd, Paul Skeldon, Annika Micheli and Geraldine O’Sullivan, for curating such a high-quality experience and bringing the industry together in the MENA region for the first time. 

For us at MCP Insight, it was a pleasure to reconnect with long-standing clients and industry partners, and just as rewarding to make new connections with companies from across the mobile payments ecosystem. From tech platforms to content providers, aggregators to MNOs – the diversity of attendees really underlined the value of collaboration in building sustainable digital services. 

Spotlight sessions that sparked discussion 

Among the many thought-provoking sessions, we were proud to contribute to two in particular: 

  • Understanding the South African mVAS Landscape, hosted by Anzelle Robertson of MEF, where our Director Kev Dawson joined the panel to share insights from our work in that market 
  • De-Risking Growth: Protecting Mobile Payments Revenue in MENA, which we hosted with an exceptional panel featuring Pascal Dufour (Digital Virgo), Mark Robinson (Infomedia), Anzelle Robertson (MEF), and our CTO Faisal Ameer 

The conversation ranged from fraud detection and regulatory risk, to complaint management and sustainable market entry. The session was well attended and, we’re pleased to say, well received – with attendees welcoming its openness, clarity, and practical value. 

If you missed it, you can now watch the full recording here: Watch the Session 

A deeper dive into the data 

If you’d like to explore the session’s key themes – including financial modelling on the hidden costs of doing nothing – we’ve compiled them into a concise new guide: Building Revenue, Not Risk: A Strategic Guide for Mobile Operators in MENA 

Download the Guide 

Thanks again to everyone we met in Dubai – here’s to continued collaboration and growth, built on insight and trust. 

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