News

MCP Insight now monitoring in the Kingdom of Saudi Arabia, Pakistan and Iraq

June 18, 2018
/ MCP Insight

MCP Insight recently launched Mobile Advertising Compliance Monitoring in 3 new territories across the Middle East. As well as ad monitoring, we are delighted to announce the addition of Fraud Blocking and Service Testing in the Kingdom of Saudi Arabia, Pakistan and Iraq.

MCP Insight Director Declan Pettit commented:

‘We are pleased to extend our monitoring services and augment our existing MENA coverage in UAE, Kuwait, Egypt and Iran. We intend to continue our ethos of co-operating in a transparent and joined up way with the mobile billing industry to help resolve the increased fraud threat in these territories.’

Please get in touch if you are interested in any of our live territories.

declan@mcpinsight.com

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Anti-fraud for mobile payments, VAS and DCB

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Global Carrier Billing Summit 2022

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New Proximus Payment Flow Sees 90% Reduction in Advertising

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App Malware Reads Notifications Blood Pressure Tracker App

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UK – Is Your Business 15th Code Ready?

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New DCB services discovered by MCP SCANNER

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June 16, 2021

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June 6, 2021

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March 31, 2021

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February 18, 2021

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MCP SCANNER shortlisted for MEFFYS Award

February 16, 2021

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IP Address Double Shuffle – MCP logs surge in NEW fraud

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Machines Detecting Humans

January 14, 2021

Through MCP Shield, our Fraud Detection and Blocking solution, we can map user interactions against physical human activity making it simple to detect a human versus a bot in Direct Carrier Billing (DCB) consumer journeys. We continue to see large numbers of DCB opt-ins where there is no user interaction on ‘the page to be…

Business Opportunity – Ivory Coast

December 11, 2020

Are you a Content Provider interested in expanding your business? Have you considered Ivory Coast? Take a look at some extracts from this presentation we recently presented at Telemedia 8.1 in collaboration with our partner Bizao, one of Ivory Coast’s top VAS payment aggregators. MCP Insight have been helping Bizao to ensure a safe, protected…

MCP Insight Fraud Education – Dissecting Network Layered Fraud

December 1, 2020

We use intel gathered from MCP Shield (MCP’s proprietary fraud detection and blocking solution), to deconstruct fraud and help our partners understand threats to their security or their customers’ security. In this case, three different devices/servers across three different countries were involved in a single case of fraud, highlighting the vulnerability of unprotected gateways. It…

Black Friday Deal!

November 27, 2020

Don’t miss the trends! Get the MCP Scanner Trends portal for 1 GEO at 50% off for 3 months. Contact Thomas Tinker thomas@mcpinsight.com to find out more. This offer is available for all deals closed by the end of 2020. MCP Insight is a UK based compliance and fraud monitoring company, specialising in mobile gateway…

Balancing retaining good revenue and reducing mobile content fraud

November 25, 2020

Join MCP Insight and the MEF’s DCB Fraud Working Group on Telemedia 8.1 to discover best practices for defence against fraud MCP Insight’s Brian Pettit (Technical Director) will be part of a Telemedia 8.1 panel discussion with other MEF members on Thursday 26 November at 10:30 GMT on Balancing retaining good revenue and reducing mobile…

What are the top 5 VAS categories in Kuwait over the last 3 months?

November 12, 2020

With more than 189,000 advertising tests logged over 3 months on MCP Scanner, Games is currently the top VAS category in Kuwait followed by Videos with 54,000 tests and Mixed Content with 8,600 tests. Kuwait’s top service categories (August – October 2020) Image A: Data from MCP Insight’s proprietary webtool MCP Scanner The service category…

MCP Insight – dramatic increase in IRAQ VAS Ad Scanning

November 5, 2020

MCP Insight’s presence in IRAQ has increased exponentially between July and September. We are now logging more than 5,000 advertising flows per day with over 45% of these being VAS ads, accounting for a 36% rise in VAS ads overall. IRAQ – Number of VAS discoveries (July-September) Image A: Data from MCP Insight’s proprietary webtool…

MCP Shield: Detecting true fraudulent activity on Mobile Operator Payments

October 29, 2020

Our real-time fraud detection and blocking product MCP Shield continues to see large numbers of Direct Carrier Billing (DCB) or Premium (PSMS) opt-ins where there is no user interaction on ‘the page to be protected.’ A number of fraud systems used by Mobile Operators or Aggregators are reliant on behaviour-based bot protection systems. Because these…

MCP Shield Enhancements – AI Engine Development

October 20, 2020

At MCP Insight we are excited to announce the launch of the latest enhancements to our real-time fraud detection and blocking product MCP Shield. We have moved to the third stage of Machine Learning implementation. By improving Device Class identification and patterns of peak analysis along with various other enhancements, our unique Shield AI Engine…

Direct Carrier Billing (DCB) Roundtable

October 14, 2020

By invitation of MEF, MCP Insight chaired an interesting roundtable session at the GCBS virtual event last week. Joining the roundtable were mobile operators, including Three, Ooredoo, EE, Etisalat, Telenor, T-Mobile and Orange. All these companies share a common priority, which is protecting their massive brands and maintaining the maximum trust of their customers. This…

‘How can the Industry Build Trust with Consumers?’

October 5, 2020

MCP Insight are chairing a round table discussion on the question ‘How can the Industry Build Trust with Consumers?’, on behalf of Mobile Ecosystem Forum (MEF) at the Global Carrier Billing Virtual Event on Wednesday 7th October at 3PM BST. Join MCP’s Brian Pettit and other Industry experts, to discuss what steps carriers and merchants…

MCP Insight Milestone – 150,000 Automated Daily Site Scans – protecting your Ad ROI

June 30, 2020

MCP Insight is on the front line protecting your ROI by limiting losses incurred from inappropriate advertising placement. For advertisers, the issue of ads appearing on inappropriate sites (such as gambling and adult) may not be new but it continues to have a detrimental effect on your brand’s image particularly where children are concerned. Furthermore,…

PIN Loop Service

December 23, 2019

You will be aware of Carriers’ worldwide move towards a PIN mechanic in response to increased fraud on the ‘click flow’ mechanic. Additionally, PSA, the UK regulator’s new Special Conditions for subscription services came into effect from 1st November and includes the requirement for a two-stage sign-up process where the first stage requires an opt-in…

MCP Insight live in Cameroon and Senegal

October 31, 2019

MCP Insight have launched Compliance and Fraud monitoring in Cameroon and Senegal. Games and Video services feature strongly in both VAS markets, with a mix of OTP and 2-click flow services. Contact info@mcpinsight.com for further information on how we can help you get your services live in these territories.

Headless Browser fraud: A growing threat

October 29, 2019

MCP Insight have reported an upsurge in Headless Browser usage that enables “Sim-not-present” fraud in multiple territories. A headless browser is a web browser without a graphical user interface. It provides automated control of a webpage in an environment similar to popular web browsers but are executed via a text-based user interface. To understand more about this growing fraud threat and how…

PSA Introduce Special Conditions for Subscriptions

October 10, 2019

PSA, the UK mobile billing regulator are introducing special conditions for subscription services with effect from 1st November in the UK. It includes requirements for a two-stage sign-up process where the first stage requires a PIN opt-in. This must be followed by a second opt-in at confirmation stage. Also, greater clarity is required in ensuring…

MCP continues African expansion

October 2, 2019

MCP Insight are continuing to expand our Ad Compliance / Fraud Monitoring solutions into Africa. As well as our live monitoring services in Egypt, Kenya and Algeria, we have recently opened in Ivory Coast and Tunisia. Next up; Senegal, Cameroon, DR Congo. We look forward to exploring opportunities with our friends at the Global Carrier Billing…

MCP’s Upcoming Events

September 30, 2019

MCP Insight are exhibiting at the annual Global Carrier Billing event in London on 9 – 10 October. We would very much like to meet to share our insights on market trends and compliance/fraud matters in the territories in which you operate. We are also exhibiting at World Telemedia in Marbella between 14 – 16 October and…

Vodacom South Africa announces a 41% drop in digital revenues due to fraud

June 19, 2019

Following complaints Vodacom received last year from customers who were charged for subscriptions they had not requested, the South Africa Carrier clamped down on fraud. As a result, ‘content subscription’ revenue fell by 41% since last year. Despite the revenue hit, Vodacom’s investment in anti-fraud measures is a smart move and the only way to…

The future of Direct Carrier Billing Globally with Telemedia

May 16, 2019

When asked about the future of Direct Carrier Billing, Declan explains that DCB is springing up everywhere, but it tends to be the large brands who are getting direct billing access, while traditional CSPs continue to bill through Aggregators. The main driver for DCB growth, he says, is ‘carrier appetite to embrace frictionless flows provided…

MCP Insight now monitoring in Tunisia and Algeria

March 19, 2019

MCP Insight recently launched Mobile Advertising Compliance Monitoring in 2 new territories in North Africa. As well as ad monitoring, we are delighted to announce the addition of Fraud Protection and Service Testing in Tunisia and Algeria. Please get in touch if you are interested in any of our live territories. Thomas@mcpinsight.com

Real-Time Auto Alerts for Inappropriate Ad Placements on Adult Sites

March 18, 2019

We are pleased to announce that for our MCPScanner clients, we now offer a complimentary service to alert you in real-time when we discover your ads in inappropriate Adult environments. MCP Insight scans advertising and alerts clients when inappropriate advertising is discovered on any channel. We know that any delay in dealing with these issues…

MCP Insight team busy at WTM 18 – a Great Show!

October 23, 2018

MCP Insight is at WTM 2018 in Marbella! Interested in winning a free ticket?

September 26, 2018

World Telemedia 2018 in Marbella MCP Insight is at WTM 18 (8 – 10 October) in force and we would love to catch up. Pop by Stand 21 to see us or get in touch to pre-book a meeting during the show at a time that suits you. In conjunction with WTM 18 and as…

MCP tragically loses two valued colleagues in a car accident

September 10, 2018

Hi Everyone, In August two of my work colleagues, Mansoor and Sami, tragically lost their lives in a car accident. Over the last few weeks I have witnessed our MCP Pakistan team rally round to support each other (some of whom were also involved in the tragic event), but most importantly to offer their respects…

MCP announces launch of MCP Shield beta

June 27, 2018

MCP Insight is pleased to announce the launch of MCP Shield, our real-time fraud detection and blocking solution. Fraud Blocking solutions are fast-becoming the norm in Premium Rate Advertising worldwide. Recently, in South Africa where use of an anti-fraud solution is a WASPA Code requirement, MTN agreed to support bespoke anti-fraud solutions to help stem…

MCP Insight now monitoring in the Kingdom of Saudi Arabia, Pakistan and Iraq

June 18, 2018

MCP Insight recently launched Mobile Advertising Compliance Monitoring in 3 new territories across the Middle East. As well as ad monitoring, we are delighted to announce the addition of Fraud Blocking and Service Testing in the Kingdom of Saudi Arabia, Pakistan and Iraq. MCP Insight Director Declan Pettit commented: ‘We are pleased to extend our…

South Africa Network Operators taking hard-line on fraud

May 24, 2018

In the face of growing complaints, Vodacom continues to decline carte blanche WASP blocks. Their point being that overall, Content Provider services are compliant and more importantly, Vodacom’s payment platform continues to meet growing consumer demand as a convenient way to purchase services – especially where consumers do not have credit cards. Nevertheless, they outlined…

Isolate the cause or irradiate the effect?

February 28, 2018

Some of you may be aware of the excellent book by James Rickards, ‘The Road to Ruin’ in which he postulates the outcome of the next global financial crisis – if approached by the ‘Global Elites’ in a certain way. The way, he suggests, to deal with any virulent pandemic is to either create the…

Blocking inappropriate advertising to children

January 24, 2018

In October 2017, MCP announced the release of their Federated Kids Database (FKDB) – in support of a cross Industry initiative to help Advertisers block inappropriate advertising in children’s digital channels; with the key aims being the lowering of related Industry complaints to mobile operators and the regulator PSA. We are delighted to say: Implementation…

Be careful what you wish for

November 27, 2017

says MCP’s Declan Pettit | 24 November 2017 Fraud technologies are being democratised worldwide at a frightening pace, making it possible for anyone with a laptop, loose morals and a passing technical knowledge to defraud mobile customers. The good news, for those of us who dislike traipsing around the High Street during the festive season,…

MCP – Live in Greece!

November 9, 2017

MCP are pleased to announce that we have successfully launched our VeriScanner dashboard in Greece. We have optimised our carrier billing discoveries across browser, Facebook and In-app. Please get in touch if you are interested in Ad or Service scanning in Greece – for either full compliance or just market intelligence purposes. declan@mcpinsight.com

MCP working with Industry to stop children being exposed to inappropriate Premium Rate Service Advertising

November 7, 2017

MCP is working with Industry, Network Operators and PSA to help advertisers manage their approach to inappropriate advertising in children’s digital channels. The focus is on efforts to apply best practice to control where ads appear – including PSA Guidance, ongoing monitoring and the application of ‘block lists’. The generally held view is that Advertisers…

MCP – Live in Russia!

October 31, 2017

MCP have announced that after extensive testing we have successfully launched our VeriScanner dashboard for Russia. We have optimised our carrier billing discoveries across Megafon, MTS and VimpelCom. Please get in touch if you are interested in Ad or Service scanning in Russia for either full compliance or even just research purposes. declan@mcpinsight.com <…

MCP’s Federated Kids Database (FKDB)

October 26, 2017

MCP announce the release of their updated Federated Kids Database (version 2.0) – to help Advertisers block inappropriate advertising in children’s digital channels uploaded so far. The protection of children in the digital environment remains very high on political agendas worldwide and Regulators/Network Operators are well aware of the need for extra diligence wherever children…

MCP Insight now monitoring in the Kingdom of Saudi Arabia, Pakistan and Iraq

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