MCP Insight is on the front line protecting your ROI by limiting losses incurred from inappropriate advertising placement.
For advertisers, the issue of ads appearing on inappropriate sites (such as gambling and adult) may not be new but it continues to have a detrimental effect on your brand’s image particularly where children are concerned. Furthermore, if your ads are being directed away from your carefully honed target audience, it is a waste of advertising budget.
MCP Insight’s SCANNER solution protects against poor ad placement in all our live territories. We are here to help with your biggest consumer protection concerns, also protecting against your adult orientated ads appearing where they should not – such as on kids’ site.
Please contact info@mcpinsight.com to find out more.