Business Opportunity – Ivory Coast

Are you a Content Provider interested in expanding your business? Have you considered Ivory Coast? Take a look at some extracts from this presentation we recently presented at Telemedia 8.1 in collaboration with our partner Bizao, one of Ivory Coast’s top VAS payment aggregators.

MCP Insight have been helping Bizao to ensure a safe, protected C2M environment by providing advertising compliance and anti-fraud support for Bizao and selected aggregation clients for the past 12 months in Ivory Coast and other North African territories including; Cameroon, Senegal and Tunisia.

Bizao’s clients that implement MCP Scanner and MCP Shield can not only protect their business from fraud and compliance issues, but also have access to all market trends and flows of their competitors.

Interested in finding out more? Send us a message via our enquiries page and our team will be happy to send you the full 20 page report for free.

related posts

Market Focus: Saudi Arabia

Saudi Arabia’s digital services market is beginning to build again following a more cautious period. We explore the renewed opportunity, changing expectations and market activity visible across Mobily, STC and Zain KSA.

RCS as a Growth Channel: Trust Must Scale with Opportunity

RCS creates opportunities for richer, more interactive customer journeys. But as messaging, identity, service and payment interactions converge, trust must keep pace. We explore how verification, journey testing, consent evidence, fraud controls and connected oversight can help the channel scale sustainably.

Who owns customer quality in the mobile payments ecosystem?

Advertisers, service providers, payment aggregators and Carriers each see a different part of the customer journey. Better commercial decisions depend on connecting those perspectives and agreeing what a valuable customer really looks like.