Author: MCP Insight

Is Direct Carrier Billing in Germany Going Mainstream?  

Explore the dynamic landscape of direct carrier billing (DCB) in Germany with MCP Insight. Recent developments are reshaping the market, making it a focal point in Europe. Gain valuable insights into the evolving opportunities and challenges within Germany's DCB ecosystem.

MTN Ad Buying Power Goes from 0 –78% in Just 3 Weeks 

MCP TRENDS ad monitoring platform, has been closely monitoring Disney mVAS’ rise in South Africa. With no sign of Disney+ in our top 10 for MTN in the first week of October, by week 4 it was dominating MTN's top services report.

The Key to Reducing Complaints and Regulatory Fines in Carrier Billing

Discover how DDRC practices are revolutionising mobile carrier billing, reducing complaints, and protecting revenue streams. An interview with MCP Insight's COO sheds light on this game-changing approach.

MCP Insight Launches MCP SCANNER 3.1 

MCP SCANNER 3.1 is the latest version of MCP's market-leading mVAS ad monitoring platform. Learn more here.

Anti-fraud for mobile payments, VAS and DCB
MEF CONNECTS: The Future of Fraud Prevention

Watch on demand. MCP recently took part in MEF CONNECTS The Future of Fraud Prevention. Here you can watch our speakers discuss how fraud impacts mVAS customer journey, and how robust DDRC practices can mitigate against the risks.

AfricaCom: Africa Tech Festival 23

Book a meeting with MCP Insight at Africa Com / Africa Tech Festival to explore how we can protect your mVAS/DCB business and grow revenue.

Protecting Barbie Fans: Our Fight Against Misleading Ads!

Since the release of the Barbie movie we've seen an increase in misleading ads promising free streaming and other offers. Here we share how misleading ads are exploiting Barbie fans and how to protect your customers.

Global Carrier Billing & Mobile Payments Summit 23

Book a meeting with MCP Insight at Global Carrier Billing and gain valuable insights into mVAS trends, DCB compliance, fraud prevention, risk control, and customer experience optimisation in the mobile payments ecosystem.

Meet Ivan Rogani: Head of Business EU and LATAM

Ivan Rogani, Head of Business EU and LATAM, talks about the mVAS and DCB sectors and the growth of the LATAM carrier billing market.

mVAS and DCB: How to Build Trust with Your Customers

As global adoption rates of mobile Value-Added Services (mVAS) and DCB continue to soar, perceived issues such as fraud and misleading mVAS ads can quickly erode customer confidence. In this article, we explore how to build customer trust with due diligence and risk control (DDRC) best practices.