
Google RDAs: Why Industry Collaboration is Key to Sustainable mVAS Advertising
New Google RDA Best Practice Guidance has been released by AIMM to help mVAS advertisers ensure transparency, reduce consumer harm, and grow sustainable revenue.
New Google RDA Best Practice Guidance has been released by AIMM to help mVAS advertisers ensure transparency, reduce consumer harm, and grow sustainable revenue.
Discover how the transition from PSA to Ofcom impacts the UK phone-paid services market. Learn about strengthened DDRC requirements and how to prepare for potentially enhanced compliance standards.
In an increasingly complex carrier billing landscape, payment aggregators face growing challenges in balancing compliance, supporting CSPs, and driving sustainable revenue. In this insightful interview, MCP Insight Director Kev Dawson shares his experience across the DCB value chain and offers practical advice for aggregators.
MCP Insight has partnered with master payment aggregator PayGate LLP to help content service providers (CSPs) and media agencies unlock opportunities in Kazakhstan’s emerging mobile value-added services (mVAS) and direct carrier billing (DCB) markets.
DCB and PSMS billing flows have a direct impact on conversions and also transaction security. In this article we share permitted billing flows by country.
Major sporting events like the Euros often result in spikes in non-compliant activities in the mVAS/DCB space. Discover how to protect your brand and consumers from unscrupulous advertisers.
Following a recent MEF webinar discussing fraud in the mVAS/DCB space, here we share why collaboration is the key to protecting customers and the value chain.
Unwrap the magic of the festive season while safeguarding against the dark underbelly of fraud in the mVAS/DCB ecosystem. Explore the deceptive practices targeting unsuspecting consumers during the holidays and discover how compliance requirements and self-regulation create a resilient business environment.
Draft PRS Order introduces changes: levy funding, risk assessments, registration, penalties, and Ofcom takeover, reshaping phone-paid services regulation.
Explore the dynamic landscape of direct carrier billing (DCB) in Germany with MCP Insight. Recent developments are reshaping the market, making it a focal point in Europe. Gain valuable insights into the evolving opportunities and challenges within Germany's DCB ecosystem.