Author: MCP Insight

The Customer Experience Revolution

How can mobile network operators improve trust, compliance, and customer experience in mobile payments? This article explores how MNOs can balance risk management, transparency, and value chain collaboration to drive sustainable revenue growth - while reducing operational burdens.

Our Story: Creating a Sustainable Future for mVAS & Mobile Payments

MCP Insight was founded in 2012 to help the mVAS and mobile payments value chain grow sustainably. Read our story to learn more.

Google RDAs: Why Industry Collaboration is Key to Sustainable mVAS Advertising 

New Google RDA Best Practice Guidance has been released by AIMM to help mVAS advertisers ensure transparency, reduce consumer harm, and grow sustainable revenue.

TELEMEDIA 8.1 LIVE & MWC 2025

Book a meeting with MCP Insight at 8.1 LIVE to explore how we can protect your mVAS/DCB business and grow revenue.

We’re Hiring! Customer Success Manager

We are seeking a technically skilled, customer-focused Customer Success Manager with a deep understanding of the digital markets.

Introducing MCP SCANNER 4.0

Discover the powerful new features of MCP SCANNER 4.0, designed to enhance your ad monitoring and compliance processes. Learn how our latest update can give you deeper insights, greater control, and improved security.

Black Friday: Tackling Misleading Advertising

With Black Friday fast approaching, mobile network operators need to stay vigilant against misleading advertising practices that can harm both customers and their DCB business.

Navigating the Global Carrier Billing Landscape

In an increasingly complex carrier billing landscape, payment aggregators face growing challenges in balancing compliance, supporting CSPs, and driving sustainable revenue. In this insightful interview, MCP Insight Director Kev Dawson shares his experience across the DCB value chain and offers practical advice for aggregators.

Compliance – A Key Driver for Sustainable Carrier Billing 

Compliance is the cornerstone of building a sustainable carrier billing market. For payment aggregators, ensuring that content service providers follow strict regulatory standards not only protects their business but also maintains the integrity of the entire ecosystem.

Connected World KSA 2024 – Book a Meeting

Book a meeting with MCP Insight at Connected World 2024 and gain valuable insights into mVAS trends, DCB compliance, fraud prevention, risk control, and customer experience optimisation in the mobile payments ecosystem.